Following on from a period of change, owners and leaders of small and medium business’s (SMBs) have experienced challenges including, a health crisis, large-scale social change and a volatile economy. In the now fifth edition of the “Small and Medium Business Trends” report, Criticaleye partner Salesforce, with the help of 2,500 SMB owners and leaders around the world, reflect on the current perceptions and insights of SMB owners and leaders, and how these insights have changed over time.
Key takeaways include:
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