Social Media and the Boardroom

The rapid emergence of social media continues to ask questions of executive teams and boards.

In this article, Criticaleye speaks to Gary Browning, Mark Castle, Rob Crossland, Caroline Firstbrook, Richard Hull, Mary Jo Jacobi, Amita Paul, Martin Towers and Kevin Yapp to examine the differing strategies companies are adopting in order to rise to the strategic and operational challenges presented by social media .





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