For all those management teams which have made a success of expanding into China, it’s fair to say there are legions more who have been left perplexed, frustrated and significantly out of pocket after attempting to gain a foothold in the world’s second largest economy.
In this article, Clive Ansell, Peter Blezard, Pankaj Ghemawat, Graeme Hossie, Chris Merry and Sharon Shi share their views on what to look out for and how to effectively establish a presence in China.
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