How to Master Innovation


To grow innovatively, businesses must work closely with their customers and learn to adapt faster to their needs. They must also possess a sense of direction and purpose that is communicated clearly from the top.

Criticaleye asks Geraint Anderson, Graeme Butterworth, Alison Esse, Linda Grant, Dipak Jain, Steve Pateman and David Plumb for their views on how to instil a culture of innovation.

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Contributors
David Plumb
Director of Innovation
University of Warwick
Dipak Jain
Dean
Sasin Graduate Institute of Business Administration, Chulalongkorn University, Thailand
Geraint Anderson
Non-executive Director
Premier Farnell
Graeme Butterworth
Partner Advisory Services
EY, More London Place
Linda Grant
Managing Director
Metro UK
Steve Pateman
Non-executive Director
Bank of Ireland


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