How to Gain Market Share in China


The economic miracle may have slowed of late but China remains a key market for international expansion.

Criticaleye speaks to Martin BloomJon DymondMarc van GrondelleMike HowePeter LorangeNandani Lynton and Brian Stevenson, exploring whether or not joint ventures are an effective means to establish a presence in the world's second-largest economy.

 

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Contributors
Brian Stevenson
Board Mentor
Criticaleye
Jon Dymond
Director
Hay Group
Marc van Grondelle
Managing Director & Global Head of JVs
Lincoln International
Martin Bloom
Former Board Mentor
Criticaleye
Mike Howe
Board Advisor and Non-executive Director
Ooms Holdings BV
Nandani Lynton
VP Organisational Growth
Siemens Energy
Peter Lorange
President
Lorange Institute of Business Zurich, Switzerland


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