Excellent customer experience (CX) boosts a business’ revenue and profitability. However, most companies fail to engineer a holistic CX ecosystem and therefore, lack the agility and creativity needed to build genuinely valuable customer experiences.
In this whitepaper, Criticaleye Partner, Cognizant, follows up their research on CX in the insurance industry. This research demonstrates the progress insurance companies have made in harnessing insights and delivering excellent customer experiences.
Key findings include:
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