Moral AI

Authored by Emma Kendrew, Technology Lead, Accenture Technology UKIA, Accenture

If we want moral AI, it’s a question of nurture, not nature. Emma Kendrew, the Artificial Intelligence Lead for Accenture Technology in the UK and Ireland, explores how to raise systems that foster ethics, behave responsibly and are transparent to their human partners.

Key points include

 
  • As AI becomes a more central and important factor in the lives of humans, how it’s designed to make decisions will become crucial.
  • Four out of five executives see AI working next to humans in their organisations as a co-worker within the next two years. 
  • As AI systems are primarily intended to collaborate with people, companies need to build and train them to provide clear rationale for decisions.
  • The data underpinning AI needs to be scrupulously clean and reliable, as any biases in data will void any subsequent intelligence and analytics.
  • We must ensure that the AI’s human peers are trustworthy and acting ethically and without bias. The ability to make socially acceptable decisions should be at the heart of every business. 

Share this with your Community




Click here to download this insight

DOWNLOAD INSIGHT



Related Insights

Read, watch & listen to some of the latest thought leadership from our Community.


Click here to download this insight

Cybersecurity Risk Oversight: A Governance Guide for Board Directors

Cyber risk has shifted from a technical issue to a core business threat. This report by CrowdStrike offers practical guidance to help Boards strengthen oversight and define what 'good' looks like. Key takeawa...


Click here to download this insight

Securing AI Systems: A Playbook for Security Leaders

Artificial intelligence is transforming the enterprise. This report by CrowdStrike explores what practical steps organisations can take to identify, assess and reduce AI-related exposure. Key takeaways include: ...


Click here to download this insight

2026 Global Threat Report

In the agentic era, defending against AI-accelerated adversaries, and securing AI systems themselves, requires operating at machine speed. The CrowdStrike 2026 Global Threat Report reflects this reality. It provides the...


1 2 3 4 5 6 7 8 9 10
Displaying 1 to 3 of 178




Mayborn Group AlixPartners E.ON UK LACE Partners NATS Lightsource bp Worldpay London Stock Exchange Group CrowdStrike GlaxoSmithKline plc Legal & General Stream British Land NatWest Group Hitachi Solutions Canaccord Genuity Group Inc Rolls-Royce Aldermore Group Drax Group plc