INSIGHTS

Sustainable business is not only the right thing to do it also attracts customers, investors and talent to your organisation. Criticaleye community members tell Emma Carroll how they are using this shared sense of purpose as an anchor for their recovery.
 

Featuring commentary from:
 

Matthew Blagg, CEO, Criticaleye: The focus on purpose is huge and from a people-agenda perspective that has become a differentiating factor. 
 

Nick Challoner, Group Chief Scientific Officer & Sector President for Life Sciences, Croda International: The United Nations Sustainable Development Goals provide a fantastic template for businesses to identify what they should be working on.
 

Dominic Emery, Chief of Staff, BP: Let’s learn from our critics, as there is limited value from just speaking into an echo chamber.
 

Harry Morrison, Managing Director & UKI Lead for Sustainability, Accenture: The circular economy is a great example of innovation that’s happening in this area right now and where collaboration is fundamental to success.
 

Steve Parkin, CEO, Mayborn Group: What I’m super excited about is that if sustainability is that much of a gamechanger, then we have an open door to really help drive employee engagement.
 

Claire Singleton, CEO, Home Finance, Legal & General: The risk is, you try to do all of them and spread yourself a little too thinly and so don’t achieve something that’s tangible and core.