According to findings from the 2010 IBM Global CEO Study, getting closer to customers and re-inventing customer relationships is the single most important theme for CEOs today. In this article, IBM’s Graeme Butterworth, supported by comments from Alan Parker and David Turner, explains how businesses want to understand customer needs better through collaboration, information sharing and exploiting the information explosion to deliver unprecedented customer service.
Read, watch & listen to some of the latest thought leadership from our Community.
In this episode, Yu-Wen Hsiao, Marketing and Communications Manager, APAC at Criticaleye, speaks with Terence Quek, CEO of the Singapore Institute of Directors. Drawing on over 20 years of experience in strategy, busine...
Retail automation has become an essential part of the modern shopping experience. As technology advances, retail leaders are deliberating whether checkouts should be fully automated or merely assisted. This report by Cr...
Over the years, businesses have adapted from looking at customers through a solely consumeristic lens to a more personalised approach. This report by Criticaleye partner Yonder Consulting explores different ways th...
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