In this film the panel make clear that management must drive culture and therefore it comes down to them to find a balance between serving the customer's needs and pushing the businesses product range.

• Should banks have a Chief Customer Officer sit on the board?
• How can data benefit both banks & customers?
• Will breaking up the big banks drive innovation?
• Have banks become too product focused?
• How do banks regain the trust of their customers?
• Can banks be consultants to businesses?
• Has online made branch banking obsolete?
• Balancing the Risks of Online Banking
• What gets you out of bed in the morning?